Almost every carpet will lighten in color or fade over a period of time.
The extent of damage depends on: the location, exposure, color, intensity
and type of dye and method of dyeing. A carpet that has been solution
dyed (or producer-colored) is least susceptible to sun fading. The pigments
are added to the polymer before the fibers are formed, locking in the
color. Most polypropylene (olefin) many acrylics, and some polyester and
nylon carpets are dyed using this method.
Lighter shades will usually fade more quickly than darker shades because
they contain less dye. Most dyes are composed of two or more colors. If
one color is affected more than the others, the fading may appear as a
color change rather than a lightening of the color. For example, a green
carpet yarn is made from blue and yellow dyes. If the yellow dye is affected
and the blue is not, the green carpet may seem to be turning more blue.
In other instances the colors may fade uniformly, appearing as a lighter
shade of the original color. In severe cases the color may be completely
removed and can appear to be "bleached" white. The fiber itself
can also deteriorate.
You may be able to prevent carpet from fading in sunny locations by keeping
the windows covered with draperies or by treating the windows with a protective
coating which filters the ultra-violet rays. If you live in an area where
sunlight fading is a problem, shop carefully for your next carpet purchase.